Inkriql

Voted!

Leaving behind taboos, historical conventions and sexist apprehensions, intimate cosmetics has decided to make its way into the men's bag. It does so with a growing supply and demand curve in recent years, with dozens of laboratories willing to meet the needs of an audience that finally feels free to take care of their genitals. Moisturizers, epilators, perfumes, deodorants and other products designed for the intimate parts of men enjoy an increasingly relevant attention, fleeing the secrecy of sex shops and energizing an industry that provides for an exponential growth of their income: cosmetics male will be valued at 55,000 million euros in 2026, according to Reportlinker. Up to 22% more compared to the data collected in 2016. Only in our country things have changed a lot in recent years: in 1990 only 4% of Spanish men admitted to using a facial beauty product, while now one in two does. And it is also more and more, inside and outside our borders, that understand the need to expand their routine of care and hygiene beyond the shower of rigor, the moisturizer and a couple of perfume sprays. The Frenchman Grégoire Mähler confirmed this during a bachelor party. He and his friends, he says, commented on the scant attention they paid to caring for their genitals compared to skin or hair. This is how he came up with the creation of Mojo (29 euros), the first conditioning treatment specifically designed to ensure the health of the skin of the male sex while perfuming it. Mojo is not a lubricant, clarifies its creator, but what is more important: it does not seem so. With a discreet black container, its aesthetic is closer to that of a cosmetic niche than to the vulgarity with which this type of products could be associated for a long time. “The skin of the penis is as thin as that of the back of the hand, that is, less than a millimeter thick. Like any other part of the body, it is subject to intrinsic aging that leads to dryness " Grégoire Mähler, creator of a scented penis conditioner After having a great impact on the Gallic market, Mojo has just been put up for sale in Spain, at a time when the millennial generation is finally freeing itself from the traditional patriarchal virility. “The man in 2020 assumes a relaxed and uninhibited masculinity. The clichés have fallen and are increasingly attentive to their image, they want to seduce, have fun and feel good about themselves. Taking care of yourself is no longer a sign of femininity but simply of well-being, ”explains the creator and president of the company to ICON. As he argues, the anatomical and functional peculiarities of the male sex justify daily hygiene and care using specific products. “The skin of the penis is as thin as that of the back of the hand, that is, less than a millimeter thick. Like any other part of the body, it is subject to intrinsic aging that leads to dryness and sagging, ”says Mähler. Searching in that need to take care of such sensitive skin, many other companies are gaining followers in the global market. ToppCock (8.22 euros), for example, markets gels and shampoos that look like they were purchased at a hipster barbershop, but they also sell specific deodorants and lotions after intimate hair removal. And in Spain there are already brands that are trying their luck in covering these new needs such as Barcelona's Homo Naturals, which markets Downstairs Fresh (12.90 euros), a natural soap formulated with a specific pH for the male intimate area that prevents possible irritation or redness . The experts, meanwhile, receive with skepticism the rise of this type of products. "For the hygiene of the male genital area, a specific and distinct formulation is not necessary," Alejandro Martín-Gorgojo, dermatologist and venereologist at the International Dermatological Clinic, tells ICON. The important thing, according to dermatologist Elena de las Heras, is a gentle washing and proper drying, avoiding talcum powder and deodorants "because the genital mucosa is more delicate than other skin areas of our body." “Manufacturer brands and laboratories are more aware that we are an expanding market. The male audience is increasingly open, less and less reluctant. I don't know if I would call it apogee, but there is a growing curve that goes in parallel with the widest variety of items in that category that they call intimate cosmetics, ”explains Oscar Ferrani, an expert sex disseminator in erotic toys and an advisor to Amantis. Ferrani confirms that the Spanish public is going in the right direction to catch up with the rest of Europe or the United States, although 40 years of dictatorship are still noticeable. “They have more culture, but fifteen years ago they did not give a hard for our market and now

The aggressions in the public space are something that women suffer on a daily basis, however, this type of violence is not something that is reported as often as it happens because of shame or fear, coupled with the fact that they come to consider it “ something unimportant, ”according to the UN-Women’s Cities and Public Safe Cities program report for women and girls. According to data from a United Nations Organization, streets and public transport are unsafe spaces for seven out of 10 women, since at least three have experienced a violent incident, however, only one in 10 dares to report it . The main reasons why they decide not to denounce the violence are to consider that it is something of no importance (49.5%); for not knowing how or where to carry out the process (15.2%); out of shame (8.9%); also for fear of consequences or for receiving threats (7.3%); and for thinking that they would not believe or blame it on her (4.7%). In Mexico City, Guadalajara, Monterrey, Puebla and Torreón, the international organization launched the Safe Cities program and from it they have realized that more than 60% of women are afraid when using public transport , which also impacts negatively on the way they occupy space. Therefore, they are obliged to take measures such as being accompanied by someone, not getting into taxis at night, asking someone trustworthy to approach or pick them up on public transport or even choose to change their lifestyle and restrict your schedules or even not do your activities. From the focus groups that were made for the report, some women said that “it greatly influences how you dress (...). It takes time to see what I'm going to wear so as not to attract attention. It does define a lot how you move, how you dress to avoid different situations. ” A relevant point regarding the different forms of sexual harassment that occur in the streets, according to the UN, is that they can go from unwanted comments or touching to rapes or even femicides. “Violence against women and girls that occurs in public spaces, especially harassment, continues to be tolerated and socially normalized due to discriminatory attitudes and behaviors, inequality and gender stereotypes that prevent recognition, prevention and adequate response” , says UN-Women. Street harassment, according to the United Nations Organization, can result in rape or femicide. (Photo: Cuartoscuro) Street harassment, according to the United Nations Organization, can result in rape or femicide. (Photo: Cuartoscuro) This also makes a difference regarding how men use public space, as women feel more insecure than they do on the streets, which has an effect on their options: “It limits their access to work and education opportunities, their participation full in public life, access to essential services, to enjoy cultural activities and has a negative impact on your health and well-being ”. In this sense, Mexico is one of the countries that treat women the worst in areas such as security, gender violence, economic inequality and access to health, according to international reports and study centers consulted by El Universal. Regarding issues such as economic, social and political inclusion, justice and security, the Womentown, Peace and Security Index 2019/2020 of the Georgetown Institute places Mexico at position 103 of 167, even below Venezuela and Nicaragua. UN-Women also provided information regarding equality in work for both men and women, however, there is a strong lag in terms of gender equality, equitable remuneration for work, sexual and reproductive rights, female participation in politics, as well as the lack of quality health services.

REJECTED! T/C

Welcome! Read Rules T/C

Welcome!

V2 Text and effect

Welcome Pansher!

Welcome!

@Youssef what is this, you have 24 hours to respond here

Aceptado! La proxima vez publica esto en Admins Only! T/C

Welcome!

Good activity Pro for Helper Good luck! Admins Start Vote!