rlex Posted January 25, 2021 Posted January 25, 2021 Since January 6, the price of shopping on Uber has increased by a few cents, to the benefit of the environment. This increase would indeed allow drivers to switch to electric. If you are used to traveling with Uber , you may have noticed a slight increase in your fare, especially if you make the same trip every day. A very discreet development, however, since we are talking here of an increase of 0.03 euros per kilometer only, which should have a fairly limited impact on the customer portfolio. As the company underlines in a press release, " this means, for example: an increase of € 0.15 on a 5 km journey, such as the 9th arrondissement of Paris - Gare de Lyon" or even € 0.75 more " on a 25-kilometer route, type Marseille center - Marseille Airport ”. Suffice to say that this increase therefore remains fairly contained, but is of major importance for the VTC specialist., which wishes with this new pricing policy to become a greener passenger transport company. A very good resolution to start 2021 for the American firm, which premiums that this increase will only benefit drivers. Concretely, this price increase follows Uber's announcement made last September about its commitment to reach 50% of electric vehicles in its global fleet by 2025. This new pricing will indeed allow '' support drivers in purchasing a new zero-emission vehicle, as the press release points out: “ For example, a driver who uses the app for about 42 hours a week can expect to receive assistance of around € 4,500 after three years thanks to the joint effort: € 2,250 financed by the increase of € 0.03 per kilometer for each race carried out and € 2,250 financed by Uber ". In total, Uber estimates the amount of this aid at 75 million euros, which will therefore make it possible to green its fleet, which should also bypass diesel by 2024 in France, when this engine will be banned. traffic in some cities, including Paris. All departments concerned As the Uber announcement, all of its offers are affected by this new pricing policy, whether UberX, Berline, Comfort, Van, Pool, Access and Moto . Only Uber Green users will be exempt from paying the supplement of 0.03 € per kilometer, as the vehicles used by the drivers are already hybrid or electric. The firm therefore emphasizes that this service is now " the cheapest solution to travel with Uber ". To justify this price increase, which at first glance could make users cringe, the Californian company says that 78% of VTC users would be ready to pay more for their trip to support the energy transition. More generally, and still according to the firm, “ 6 out of 10 French people say they are ready to pay a more expensive product or service to act in favor of the environment ”. Figures that nevertheless remain to be taken with a grain of salt, while no source has been cited to support these data. It remains to be seen whether the objective set by Uber will be achieved, and whether this price increase will not risk putting off some customers who risk going to the competition ...
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