The BMW M is more successful than the Mercedes-AMG

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The BMW M is more successful than the Mercedes-AMG

The two brands are only separated by 3693 sales, but still in favor of "M".

 

 

 

Mercedes has won the title of best-selling luxury brand in the world for the fourth consecutive year. For BMW, there was little consolation that its sports division was ahead of that of its big competitor. Last year was the best in the history of BMW M GmbH. The Bavarian sports division has managed to market 135,829 vehicles, an increase of 32.2% over 2018. This has led the company to call itself "the most successful manufacturer in the dynamic / highly dynamic sports car segment" . It should be mentioned here that Porsche sold 280,000 cars last year, but apparently the Bavarians have been able to find a way to give new meaning to the term "most successful."

The difference with AMG is only a few thousand, as the Mercedes sports division sold 132,136 units (the most in history), up 11.8%. Here again, the largest markets are the United States, Germany and the United Kingdom.

BMW M GmbH boss Markus Flash boasts: "We are proud of the fact that we were able to achieve market leadership in the dynamic / high-dynamic vehicle segment for the first time in the company's nearly 50-year history."

The largest market for M-branded vehicles was the United States, where 44,442 units were launched. In Germany, 26 110 models were delivered and in the UK 17 688 units. Switzerland is the country where BMW's M-models were the most over conventional Bavarians - as much as 22% of all BMWs sold in 2019.

The M division enters 2020 with the new X5 M and X6 M joining the M8 Gran Coupe and M2 CS. Later in the year we will see the new M3 and M4. It is expected that the last two models will offer more than 508 hp, the figure may be higher than the 517 hp generated by the X3 M and X4 M.