Mazda

[Mr.Espinoza ♔♔♔]

 

 

Mazda Motor Corporation (マ ツ ダ Matsuda) is a Japanese car manufacturer, founded in 1920, headquartered in Hiroshima, and with plants in the towns of Hiroshima (Ujina factory), Nishinoura, Nakanoseki (Hofu) and Miyoshi , Japan. In 2010, it produced 1,307,540 cars with sales in China, Japan, Europe, South America and North America.

The Japanese automaker obtained an operating profit of 1710 million euros, which represents an annual growth of 12%. For the third consecutive year it has broken the record in which, in addition, the sales of vehicles grew above the expected, to stand at 1 534 000 units, 10% more, between 2015 - 2016. The total turnover was 25,610 million euros. 1

Currently, the Japanese car company is moving forward safely through various initiatives, such as the expansion of its international production infrastructure, the maximization of production efficiency or a reinforced control over fixed costs aimed at compensating for fluctuations in rates. exchange. The development of the SkyActiv, Mazda Connect and i-Activesense Security System line of technology continues to be a central focal element.2

By 2017, Mazda positioned itself as one of the most reliable companies in the world. The manufacturer intends to continue capitalizing its brand, in order to open new markets in countries where the company is absent.

Corporate history
Jujiro Matsuda (August, 1875) must have seen the relationship very clear when he decided to convert the Toyo Cork Kogyo Company Ltd, founded on January 30, 1920 and dedicated to cork derivatives, in a company entirely focused on the production of machines and equipment industrial created by Curtis.

The trigger that made this change possible was the new scenario after World War I. Three years later, when an earthquake devastates the Tokyo region, USA. Send trucks and small vehicles to help rebuild. This is how the car, until then considered a luxury good, is imposed as a vector of development. The company then begins the production of a two-wheeled vehicle with a two-stroke engine, with such success that in a few years, this activity would eclipse all the others.

In 1927, the company is renamed Toyo Kogyo CO Ltd and as of 1929, Matsuda plans to manufacture its own car, a three-wheeled vehicle. The company seeks a more commercial name and decides for Ahura Mazda, the Persian god of light, wisdom, intelligence and harmony that, coincidentally, is pronounced as Matsuda. The first unit of the model created, the Mazda Go (Mazda type DA), came to light in 1931. Only three years later, the company would have to expand its facilities to meet a growing demand.

In 1936, the Japanese authorities adopted a new law on car manufacturing and foreign production disappeared. Ford and General Motors pack in 1937 while international relations deteriorate progressively. Toyo Kogyo is forced to join the national effort to survive. The manufacture of small three-wheeled utilities, considered as “non-priority”, decreases considerably. However, Matsuda continues to cherish his dream of making cars. Despite a very unfavorable context, in the late thirties a study of a coupe is carried out and in 1940 a prototype is manufactured. The entry into the war in Japan cuts this program dry.

Toyo Kogyo lives the black years without too much difficulty. On August 6, 1945, Hiroshima is totally destroyed by an atomic bomb. With the fall of a second atomic bomb, on August 9, in Nagasaki, the Empire of the Rising Sun surrenders unconditionally to the US. Some 150,000 people lost their lives. The Toyo Kogyo industrial complex, far from the city, remained virtually intact and even served as an impromptu hospital to help the victims, although around 200 of the people killed with the Hiroshima bomb explosion were Toyo workers Kogyo This tragedy marks a before and after, not only in World War II, but also a new beginning for Mazda. At the end of the same year, and at the cost of great sacrifices and efforts, the production of commercial three-wheelers is restarted.

The enormous reconstruction needs propitiate the sales of this type of vehicles, and throughout the decade of the fifties the company develops an impeccable reputation among users who value, increasingly, the quality and robustness of Mazda commercial vehicles. In 1951, Tsuneji, Jujiro Matsuda's son, replaced his father in charge of the company.

Environmental commitment
Mazda works from global business activities to contribute to the environment, supported by efficient environmental management practices. Mazda's vision is focused on exciting driving experiences, which cannot ignore the guarantee of sustainability. In the process of manufacturing its vehicle portfolio, the planet's resources are used sparingly, without ignoring environmental considerations.

Environmental principles
Contribute to a better society by creating environmentally friendly technologies and products.
Use the resources and energies of the planet limitedly, without neglecting environmental considerations during the operation of the business.
Performs corporate activities with the objective of achieving a cleaner environment.
Improve the environment by working with local communities and society.
Colombia Initiatives
Promoting recycling and reuse helps conserve limited planet resources.

The disposal of used tires in Colombia is one of the environmental problems of great impact in our country. For this reason, Mazda de Colombia has worked to teach customers about the responsible waste of these in order to contribute and actively promote good practices.

In compliance with Resolution 1457 of 2010 and committed to the proper handling and proper disposal of used tires, Mazda has achieved through appropriate processes of collection, processing and final use of used tires to reach the goal for 2015 and advance in the fulfillment of the goal for the year 2017.