[Lifestyle]Hauntingly high demand for Halloween spookiness at US theme parks

[GreenBoys]

LOS ANGELES, Aug 29 (Reuters) - Halloween has arrived earlier than ever at major U.S. theme parks, as major operators like Disney, Six Flags and Universal Studios seek to expand their reach and build on consumers' love of spooky costumes and scares.
Theme park operators have introduced a range of attractions, live-performances, merchandise and food and beverages in August, before summer has ended and well before the actual holiday, to take advantage of the surging po[CENSORED]rity of Halloween. These holiday-themed efforts come at a time when domestic theme park attendance has slumped, following a post-COVID surge in demand.

Edithann Ramey, chief marketing officer at Six Flags (FUN.N), opens new tab, told Reuters that the theme parks saw attendance gains and increases in guest spending in 2023 when it introduced attractions based on the horror films "SAW" and "The Conjuring."
The offerings were so successful that the theme park company has been investing more in such Halloween experiences, Ramey said.
“It's become this time of the year that's grown in explosive ways,” Ramey said. “It's become a billion-dollar industry in the last five years."

https://www.reuters.com/world/us/hauntingly-high-demand-halloween-spookiness-us-theme-parks-2024-08-29/