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Google goes after Steam: opens Play Games to offer a broader catalog of native PC games ?


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Imagen de Google Play Games en PC

 

Google opens its platform to all game studios and developers Google opens its platform to all game studios and developers Google The free Android NEWS AND NEWS Google goes after Steam: opens Play Games to offer a broader catalog of native PC games The company has also announced several new features for Play Pass, immersive ads within Android games and much more. March 12, 2024 19:02SAVE ANDROID WINDOWS GAMER SPAIN GAMES GOOGLE PLAY GAMING Manuel Ramirez Google Play Games in beta has been in Spain for some time now to play some of those well-known freemium games on Android and iOS. And although Google has left the game streaming market by abandoning Stadia, it seems that it has very clear ideas for Google Play Games on PC: open it to native games. And it's not that the current offer isn't tempting, since it has a good catalog of games, but to get closer to the millions of users who enjoy Steam, you need something more than a Clash Royale or Genshin Impact. It currently has a small number of partners to launch games, but its goal now is to expand the number of native games by opening its platform to any developer or studio that wants it.

Of course, at the moment Google has not announced a roadmap, but it is this year and it even already has an official page for developers to express their interest in the platform. Which means that any indie studio or developer could also release the PC game they have in stores like Steam or Epic in Google's.

 

Another great novelty is Google's commitment to display ads in Google Play games through AdMob. The technology giant's desire is for advertising to be an integral part of the game. That is, it wants developers to experiment with how ads are displayed. In fact, he encourages developers to include them merged with the game's environments. What this means is that if you were in an open world, a sign used to add atmosphere to a street could be used to display an advertisement. Instead of the typical full-screen ad, it would be integrated into the game to be part of the environment. And apparently, there are already some studios that are trying 'immersive' ads: APPS, NewStory, Supercent and Unico Studio are some of them.

 

 

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  • 7 months later...
On 3/14/2024 at 8:22 AM, MosterOfficial ☆ said:

Imagen de Google Play Games en PC

 

Google opens its platform to all game studios and developers Google opens its platform to all game studios and developers Google The free Android NEWS AND NEWS Google goes after Steam: opens Play Games to offer a broader catalog of native PC games The company has also announced several new features for Play Pass, immersive ads within Android games and much more. March 12, 2024 19:02SAVE ANDROID WINDOWS GAMER SPAIN GAMES GOOGLE PLAY GAMING Manuel Ramirez Google Play Games in beta has been in Spain for some time now to play some of those well-known freemium games on Android and iOS. And although Google has left the game streaming market by abandoning Stadia, it seems that it has very clear ideas for Google Play Games on PC: open it to native games. And it's not that the current offer isn't tempting, since it has a good catalog of games, but to get closer to the millions of users who enjoy Steam, you need something more than a Clash Royale or Genshin Impact. It currently has a small number of partners to launch games, but its goal now is to expand the number of native games by opening its platform to any developer or studio that wants it.

Of course, at the moment Google has not announced a roadmap, but it is this year and it even already has an official page for developers to express their interest in the platform. Which means that any indie studio or developer could also release the PC game they have in stores like Steam or Epic in Google's.

 

Another great novelty is Google's commitment to display ads in Google Play games through AdMob. The technology giant's desire is for advertising to be an integral part of the game. Regular promotions and a rewarding VIP program ensure that loyal players always have something to look forward to. Security is a top priority, with the winneramacasinoau.com utilizing advanced encryption technologies to safeguard personal and financial information. That is, it wants developers to experiment with how ads are displayed. In fact, he encourages developers to include them merged with the game's environments. What this means is that if you were in an open world, a sign used to add atmosphere to a street could be used to display an advertisement. Instead of the typical full-screen ad, it would be integrated into the game to be part of the environment. And apparently, there are already some studios that are trying 'immersive' ads: APPS, NewStory, Supercent and Unico Studio are some of them.

 

 

Sure, let's dive into what this means for gamers and developers. It's quite exciting, actually! Google opening up Play Games to all developers and studios could really shake things up. Imagine having a much wider selection of native PC games available right from Google Play. It's like giving a fresh breath of life to the platform, bringing it closer to the juggernaut that is Steam.

For smaller developers, it’s a golden opportunity. We're talking about potentially releasing games to a whole new audience that may not even be reachable on platforms like Steam or Epic. Plus, the innovative ad formats could mean more ways to monetize without disrupting the gamer experience. It's like ads seamlessly woven into the game world, making them less intrusive. It’ll be interesting to see how players respond to this kind of advertising. Don't you think it’s a clever blend of creativity and commerce?

Edited by Clooneyblast
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