[Auto] Toyota Yaris: 4 million units manufactured demonstrate its great success

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The atomization of the automotive sector complicates the success of the models that the brands launch on the market. Talking about high production and sales figures seems increasingly rare but there are exceptions. The life history of the Toyota Yaris is one of the most curious in the urban segment. Yes, because since the first delivery came to the world in 1999 it has been foreshadowed as a true best seller, even if you don't see them!

Yes, it is curious, because the Toyota Yaris is not among the most desired by the public. This segment is the preserve, almost exclusive, of the Seat Ibiza, Volkswagen Polo or Citroën C3. Not surprisingly, the last few years have been a turning point that has allowed it to exponentially increase its sales. If it weren't for its commitment to hybrid technology, it would not have reached the 4 million units that the brand is celebrating today.

The Toyota Yaris is manufactured in Onnaing (Valenciennes - France)

As announced by Toyota Motor Manufacturing France (TMMF) they have already assembled the Yaris 4 million in their assembly line. The unit in question corresponds to the fourth generation and its body is dressed in two tones: red with a contrasting black roof. Regarding its powertrain, it is equipped with the fourth generation hybrid system that, since the previous one, has served as a boost to its sales worldwide.

The proof of its success can be seen in the figures it has been reaping over the years. In 2019 the third-generation model achieved around 224,000 sales across Europe. This data represents around 22 percent of the total sales of the Japanese brand for our continent. In addition, it helped it to achieve almost 8 percent market share in the urban segment.

All in all, Toyota hopes that the factory they have in Onnaing (Valenciennes - France) will continue to grow. His big bet will arrive throughout the next year 2021 and we have already told you about it. It is neither more nor less than the commercial launch of the new Toyota Yaris Cross. The all-road version of your utility should help multiply production and sales. Therefore, it will not take us long to meet a new milestone in its history.