LG_Electronics

[Mr.Espinoza ♔♔♔]

 

 

LG Electronics is one of the largest consumer electronics companies in the world. It develops technological advances in electronics, mobile communications and household appliances and offers employment to more than 84,000 people today. Based in Seoul, South Korea, it is one of the world's largest electronic conglomerates. It has 75 subsidiaries worldwide. It is a brand of LG Corporation, manufacturer of electronic products, mobile phones and petrochemicals.

Summary

LG sign in Dundas Square Toronto, Canada.
In 2005, LG was one of the 100 Outstanding Global brands, and in 2006, LG registered a growth of 14%. It is now one of the most important plasma panel manufacturer in the world (its affiliate, LG Display, is one of the largest manufacturers of liquid crystal displays).

In 2006, the company's cell phone division, LG Mobile, marketed the LG Chocolate phone. As a result, the company was chosen as "The Design Team of the Year" by the Red Dot Design Award in 2006-2007.

History
The company was originally established in 1958 as GoldStar, producing radios, televisions, refrigerators, washing machines, and air conditioners. LG Corporation was created with the merger of two consortia of Korean companies, Lucky (from the Korean "Nakhui") and GoldStar, from which the abbreviation of LG was derived.

1960's Manufactures the first radios, televisions, refrigerators, washing machines and air conditioners in Korea
1995 Adopts the name of LG Electronics. Acquires Zenith Electronics, based in the US
1997 The world's first CDMA digital mobile phones distributed to the US Ameritech and GTE companies. Obtains the UL security certificate in the US Develops the world's first IC device for DTV
1998 Develops the first 60-inch plasma TV

Brand identity
The letters L and G within a circle symbolize the world, the future, youth, humanity and technology. The symbol consists of two elements: the LG logo in the gray of LG and the stylized image of a human face, in the original red of LG. Red, which is the main color, represents sympathy and optimism.