G.O.G Posted July 20, 2017 Posted July 20, 2017 NBA and Nike show the new shirts that will use NBA teams for the upcoming 2017/2018 campaign. The Nike sportswear multinational debuts as the official sponsor of the NBA. NBA players will use from the next campaign new clothing that has been manufactured and designed by the company Nike, which will debut as a sponsor of the players' pants and shirts. Nike showed on Tuesday the first design of the new shirts and will remain open, sleeveless. Other modifications include the sewn logo, which raise it, will be larger sizes and will fit the shape of the neck. The company said the new T-shirts will be partly made from recyclable plastic bottles. The agreement will be official on October 1, in the same is the option that teams are not required to wear the classic white t-shirt at home, now may choose another color as a uniform at home default. Nike promised an extra shirt that will be inspired by the city where the team lives. The Golden State Warriors, current NBA champions, have already said they will charge $ 15-20 million to the company that wants to put their logo on shirts. The Cleveland Cavaliers, the Eastern Conference champions, signed an agreement with the tire company Goodyear, based in Akron, their hometown. The Boston Celtics will also have new advertising on their shirts from the following campaign by putting the letters GE, from the multinational General Electric, into the uniforms. The NBA approved a 3-year pilot program for league teams to have advertising on the shirts for the first time in basketball history.
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