Miss Fix It Posted June 12, 2021 Posted June 12, 2021 The objective of the Japanese firm is to align with the strict emission standards that govern the Old Continent and that have several manufacturers starting a strong path to electomobility. The large manufacturers continue to give clear signs that electrification is the way forward for the automotive industry and Honda, a Japanese brand, was one of the last to surprise after it became known that it will stop selling pure gasoline and diesel cars in Europe from 2022. This was confirmed by the senior vice president of the firm, Ian Howells, who according to statements collected by the Autocar medium said that Honda's strategy "will be a combination of hybrid and fully electric." "Obviously, if the legislation starts to move as we get closer to 2035, or it also moves away from hybrid, then we will shift our technology away from that," he added. In this way, Honda seeks to follow the path of other manufacturers such as General Motors who have announced a strong offensive in electromobility with the aim of reducing emissions and, incidentally, aligning with strict European standards. In that sense, Howells emphasized that there is a multiple approach within the automotive industry for the next few years. "There is a role to play for e-fuels, biomass, hydrogen, to some extent for conventional fuels and also batteries," he said. Despite these statements, the executive of the Japanese brand also emphasized the costs of electric cars, hence, he projected a more viable path towards hybrid technology. "They are between a third and 50% more expensive than a conventional or hybrid vehicle," he said. Thus, manufacturers continue to show that the path of the automotive industry points towards electromobility and, as the years go by, internal combustion cars lose more and more ground.
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