[Auto] La Maison Pur Sang, the program that makes Bugatti more authentic

[[M]anuel]

 

It's called "La Maison Pur Sang," and it's Bugatti's most exclusive program. The one that certifies the quality and authenticity of its models, the one that provides extra value at auctions. The firm has awarded this seal to the first prototype of the Veyron Grand Sport after an arduous restoration.

Everyone knows that the authenticity of Bugatti models is absolute. The French firm invests scandalous amounts of money in perfecting its technology, and the manufacture of its models takes months, since it is done entirely by hand. Even maintenance checks take more than a day, and only under experts who know where and how to touch.

One of the qualities that makes Bugatti unique is that it guarantees the perfect functioning of the oldest model, and that it is not a volume brand, so its models are more of an investment than an everyday car . Rare is the client who uses it for daily commutes. Rather they are part of collections. Its high price prevents unselected customers from accessing the brand, which is why since 2020 it has offered the "La Maison Pur Sang" program .

https://www.motor.es/noticias/bugatti-la-maison-pur-sang-202180027.html